Vizit developed the world’s first Visual Brand Performance Platform to help leading brands and retailers measure, understand, and optimize the business impact of their visual marketing, content, and design investments using patented AI technology.
Boston, Mass. – (September 12, 2023) – Vizit, the leader in AI visual content analytics software for global brands and retailers, today announced that it has expanded its leadership team with several key hires, including former Adobe Executive Andy Jennings, joining as its Chief Revenue Officer.
Jennings recently left Adobe after over 20 years with the company as Vice President of Sales, Retail & CPG. He managed the industry sales teams across Retail, Consumer Goods, Travel & Hospitality, and Healthcare for the Adobe Digital Marketing Platform. During his successful tenure, Jennings helped scale the business to achieve over $500 million in annual recurring revenue (ARR).
“At Adobe, we were able to scale to hundreds of millions in ARR by completely changing the way brands drive big returns through digital marketing,” said Andy Jennings, CRO at Vizit. “Vizit is doing the same thing for visual content, and the opportunity is even bigger. Our patented technology – intuitive AI – represents the next major leap in artificial intelligence and will revolutionize the way content is created and measured by millions of companies and creators all around the world. It’s an exciting time to have joined the Vizit team and I see many of the same rocketship elements at Vizit that I experienced at Adobe through the years. Vizit is well on the way to becoming a global powerhouse in AI.”
In addition to Jennings, Vizit also announced that it has added two online marketplace and digital shelf strategy veterans to its team. Gaurav Mehta joins as Vizit’s Vice President of Product. Mehta was previously the Director of Product Management at Drizly (an Uber Company), driving the product strategy of its Retailer, Catalog and Core Platform for several years. At Vizit, Mehta will be responsible for all product management and strategy, evolving Vizit’s existing AI Visual Studio and Content Effectiveness Monitoring products as well as future integrations and expansions that meet the ever-changing needs of ecommerce, marketing, content, and design teams.
Rounding out the growing team at Vizit is Katie Chaput, who recently joined as a Director on Vizit’s Customer Success team. Chaput previously worked at Profitero leading teams that assisted global brands such as Colgate Palmolive, AB InBev, Pernod Ricard, and Kraft Heinz in establishing and executing a cohesive digital shelf content strategy. Prior to Profitero, Chaput helped to drive Wayfair’s 3D imagery strategic initiative in collaboration with suppliers and internal stakeholders. With years of experience covering retail strategy, ecommerce analytics, supply chain, and merchandising, she will be an indispensable asset for Vizit’s customers as they lead the charge toward AI-driven ecommerce strategies and Vizit-qualified content.
“Andy, Gaurav, and Katie are excellent additions to the Vizit team, and they come at a time of significant growth in the company and our market,” said Jehan Hamedi, Founder and CEO of Vizit. “Our expanding roster of blue chip consumer brands have realized the old way of operating without measuring the effectiveness of their visual content will not cut it in today’s hyper competitive ecommerce marketplaces where content serves as a company’s digital sales force. Vizit gives them the edge they need to convert more consumers online, drive product sales, and create more effective visual merchandising. We’re putting the right team in place to maximize this opportunity for our customers.”
Vizit is the world leader in AI-powered visual content performance software for brand manufacturers, retailers, and creators all over the world. One of the fastest-growing AI startups in the United States, Vizit pioneered the field of image analytics and launched the world’s first content measurement standard - Vizit Scores - to help designers, marketers and e-commerce leaders around the globe increase attention levels, audience appeal, and conversion effectiveness with their target audiences online. Vizit works with the world’s most iconic brands and retailers, including Mars, L’Oreal, Unilever, and Harley Davidson. For more information, visit us at www.vizit.com.
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