Vizit developed the world’s first Visual Brand Performance Platform to help leading brands and retailers measure, understand, and optimize the business impact of their visual marketing, content, and design investments using patented AI technology.
Boston, Mass. – (June 6, 2023) – Vizit, the leader in image analytics software for global brands and retailers, and CourtAvenue, the leading digital transformation agency, announced a partnership that will bring a holistic view of the digital consumer to brands, putting the customer first in every step of the shopping journey. Combining Vizit’s AI-based predictive image analytics with CourtAvenue’s digital and ecommerce expertise has the power to transform omnichannel experiences and personalize brand visuals at scale.
Vizit’s groundbreaking technology harnesses the organic interactions millions of consumers have with online commercial imagery to generate new AI-powered models of their visual preferences. These models, called Vizit Audience Lenses, give brands the ability to evaluate visual content and new concepts “through the eyes” of their target audiences in real time, ensuring the images used to represent their products are effective at capturing their desired audience’s attention, and are able to trigger conversion.
“Partnering with a leading agency like CourtAvenue is the natural next step for Vizit as we bring our revolutionary technology to more brands across the globe,” said Vizit CEO and Founder Jehan Hamedi. “CourtAvenue is doing tremendous work for its customers. They recognize that images are central to the future of ecommerce, and we’re honored that Vizit is a part of its future-forward vision.”
The collaboration with CourtAvenue is another achievement for Vizit, which recently celebrated an outstanding 2022 that saw a $10 million Series A funding led by Infinity Ventures and Brand Foundry Ventures to fuel growth of its Visual Brand Performance Platform. Vizit’s customer roster includes preeminent companies like Mars, Perrigo, Panasonic, Moen, L’Oreal, Harley-Davidson, and many others, in addition to the brands served with CourtAvenue.
One of the fastest-growing new AI startups in the United States, Vizit helps the world’s largest brands and retailers win the race for consumer attention by enabling teams anywhere in the world to measure, manage, and optimize their image effectiveness at every step of the consumer journey. For more information, visit us at www.vizit.com.
CourtAvenue is a global agency composed of industry entrepreneurs and experts accelerating digital transformation for the world's most ambitious companies. The agency works with clients to prioritize and actualize new avenues of digital and business growth by using data and insights to define growth verticals and modernizing business processes through emerging technologies. With its best-in-class commerce capabilities across owned and retail channels, the agency helps clients understand the customer needs they must address, the opportunities they have to differentiate, and the roadmap to bring it all to life. CourtAvenue drives clients closer to consumers by determining how to create human-centered interactions with the company, its services, and its products.
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