Work at Vizit

Accelerate your career at one of the fastest growing AI startups in the country.

Product Marketing Manager

U.S. Remote - EST

About the Position

Vizit is seeking a talented Product Marketing Manager to help drive awareness and demand for our platform, educate the market on our technology and solutions, and enable our internal teams. You will be responsible for developing and executing strategic marketing initiatives to promote our AI-powered content effectiveness platform, generating demand, and increasing adoption among target customers. This role requires a blend of creativity, analytical skills, and a deep understanding of our product offerings, ICP, and the target market.

Key Responsibilities

- Product Positioning and Messaging: Develop compelling positioning and messaging that resonate with target audiences and differentiate us in the market.

- Sales Enablement: Equip the sales team with the necessary tools, resources, and training to effectively articulate the value proposition of our product and address customer objections.

- Go-to-Market Strategy: Collaborate with cross-functional teams including product management, sales, and marketing to develop and execute go-to-market plans for new product launches and feature releases.

- Product Launches: Plan, orchestrate, and measure the success of new product and product feature/capability launches. Work with Product Management to deliver a compelling customer-facing product roadmap.

- Market Intelligence: Conduct market research, competitor analysis, and customer insights to identify market trends, customer needs, and competitive positioning.

- Content Development: Create high-quality marketing collateral including sales enablement materials, website content, case studies, whitepapers, and presentations to support demand generation and sales efforts.

- Customer Advocacy: Cultivate relationships with customers to gather testimonials, case studies, and references that showcase the success and impact of our products.

- Performance Tracking and Analysis: Define key performance indicators (KPIs) to measure the effectiveness of marketing initiatives, track campaign performance, and analyze results to optimize future strategies.

Additionally the role requires you to:

- Leverage Vizit’s proprietary visual content effectiveness platform to unearth compelling visual insights, trends and strategies to include in collateral, content, and product demonstrations. 

- Be a leader, team player, and proactive professional who works and thinks strategically, while guiding the team at the tactical level to deliver high-value marketing and communications results.

- Leverage superlative organizational and project management skills; craft agile short-term and long-term action plans.

- Use strong skills in writing and editing and coach team members on how to impact significant change through communications and empower them.

- Counsel senior leaders regarding objectives, programs, and tactics.

Qualifications:

- Bachelor's degree in Marketing, Business Administration, or related field

- 3 to 5+ years of experience in product marketing, preferably in the technology or SaaS industry. Ecommerce and/or marketing analytics tech experience is ideal.

- Proven track record of developing and executing successful go-to-market strategies for software products.

- Strong analytical skills with the ability to interpret data and insights to drive decision-making.

- Excellent written and verbal communication skills, with the ability to craft compelling messaging and content.

- Ability to thrive in a fast-paced startup environment, prioritize tasks, and meet tight deadlines.

- Collaborative mindset with the ability to work effectively with cross-functional teams.

- Ability to stay on top of trends in the marketplace and best practices executed by customers.

- Experience working with tools like Notion, Photoshop, Figma and Wefblow is a plus 

Benefits:

- Work defining an exciting new product category in the AI technology space

- Competitive compensation and equity offerings

- Flexible vacation policy

- Comprehensive medical, dental, and benefits package

- Remote work with occasional in-person meetings

About Vizit:

Vizit is the Global Leader in predictive visual content analytics. Vizit helps the world’s largest brands and retailers win the race for consumer attention through a patented AI-powered Visual Brand Performance Platform that enables teams, anywhere in the world, to measure, manage, and optimize their content effectiveness at every step of the consumer journey.

To apply:

Submit your resume along with the name of the role you are interested in to careers@vizit.com.

Whoever you are and however you identify, if this sounds like a role and a team that you'd be excited to join, we would love to hear from you.

Apply