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Meeting the Visual Preferences of Consumers at Scale
What to expect
Today’s digital consumer is bombarded by images. Every day they scroll a Statue of Liberty’s worth of digital content, viewing hundreds of visuals on shopping sites while being served thousands of ads.
This increased image consumption has led to strengthened visual preferences and expectations of consumers. High-quality and compelling imagery is now essential to driving conversions and traffic online.
Listen to Meeting the Visual Preferences of Consumers at Scale and get nfinite’s CEO Alexandre de Vigan and Vizit’s VP of Marketing Eli Orkin’s insights on...
- What has prevented brands from creating impactful visual experiences on the digital shelf.
- Hero and carousel image trends that drive engagement in selected OTC, electronics, beauty, and home goods categories.
- How brands can leverage Visual Intelligence and Computer Generated Imagery tools to attract, build trust, and drive sales with the modern consumer.
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