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Marketplace revolution: increasing revenue with data-automation and AI
What to expect
Today’s consumer is bombarded with images on a daily basis, scrolling nearly 91 meters worth of visual content on their mobile devices. Increased image consumption and greater reliance on marketplaces for daily shopping trips is changing consumer preferences at an unprecedented speed.
Listen as Mars Petcare’s Global Design Director, Roman Vorobiev, and Real-time Digital Performance Director, Helena Carre, share the secret sauce on how leading brands and marketplaces are leveraging the latest data automation and AI technology to drive conversion rates and increase revenues.
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